E-bike sales power to new heights in Switzerland

The biggest spike was in the mountain e-bike category Keystone

Sales of e-bikes jumped by 16.3% last year, representing a quarter of all bicycles sold in Switzerland. 

This content was published on March 8, 2018 minutes

Nearly 90,000 e-bikes were snapped up by riders looking for battery-powered assistance, according to the Swiss Bicycle Suppliers’ AssociationExternal link on Thursday. The biggest spike was in the mountain e-bike category with around 29,000 put to use on trails (an increase of 38.3%). 

Other bicycle segments did not fare as well. All-terrain and cyclo-cross bike sales decreased, while demand for racing bikes stagnated. Sales of bikes for everyday use, like city bikes and bicycles for juniors, dropped by a third. Speciality bikes like tandems or cargo bicycles also fell sharply by 20.4%.

However, good weather last spring helped boost overall bicycle sales by 4.2% with nearly 338,000 sold. These are the official industry figures obtained from importers, wholesalers and specialised shops.

Articles in this story

In compliance with the JTI standards

In compliance with the JTI standards

More: SWI certified by the Journalism Trust Initiative

Contributions under this article have been turned off. You can find an overview of ongoing debates with our journalists here. Please join us!

If you want to start a conversation about a topic raised in this article or want to report factual errors, email us at

Share this story

Change your password

Do you really want to delete your profile?